The Independent and Small Press Book Fair will be held in midtown Manhattan on Dec. 6-7 by the New York Center for Independent Publishing. The NYCIP intends to encourage optimum sales and exposure for independent publishers and small presses with this Fair as an excellent, cost-effective opportunity to sell and promote your press, as well as meet industry contacts. This event is free to the public and there is a 20% discount for NYCIP members who wish to present. Strauss Consultants will be there and exhibiting.

Considering the current economic climate, it has never been a better time for publishers and authors to turn their focus to lower cost, high impact Internet marketing. Amazon Connect is one new vehicle for our Internet marketing efforts, which has great potential to drive sales.

Amazon Connect now makes it easier for publishers and authors to connect with consumers, while promoting their books and blogs. This free program allows publishers and authors to post messages directly to their readers. These messages appear on the consumer’s Amazon home page, on the author’s detailed book page, and profile page. Authors are also able to create their own profile page with personalized information. All you need is a blog that has the ability for people to subscribe to it through their RSS newsreader feed.

Authors and publishers are now more in control of the content on their books’ Amazon pages than ever before. There has never been a better time to start blogging!

From Nov. 9-16th the Miami Book Fair International will be showcasing authors, international books, Spanish books, children’s books, and more. The street fair portion of the Fair will be from Nov. 14-16th so bring friends and family.